Implementation of comprehensive digital strategy spanning website, cloud services & integrated marketing.
Facebook & Instagram Ad Management
Get your message heard on the largest social network
Facebook advertising is one of the most targeted forms of advertising available today.
Facebook collects detailed information from their two billion monthly users – and invests heavily in third-party research to provide additional audience insights. This allows you to run incredibly targeted advertising that puts your brand message in front of thousands of people who match your target market.
There are a range of advertising options available. The best targeting options and ad formats for your business will depend on your industry and marketing goals. This is where we can help!
We provide a comprehensive Facebook advertising management service – from recommending an ad budget, selecting your target audience and creating the ads to on-going management and detailed reporting.
Facebook advertising management includes:
Managed by digital marketing specialists
Your campaign will be managed by Blueprint certified marketing specialists to maximise returns.
Analysing your business
Before we get to work, we will analyse your business and discuss your online advertising goals.
No long term lock-in contracts
The onus is on us to ensure your campaign generates sales! You can leave at any time.
Audience selection
Expert advice on and selection of the target audience for your campaign.
Regular reporting of results
We send regular detailed reports via email (monthly or weekly - depending on your budget).
Advertising creative
Planning, custom design and copywriting of advertisements for your campaign.
Conversion tracking
We will track what you consider 'a success' e.g. online order, form enquiry, pdf download or phone call.
Advertising optimisation
We have a number of tools and techniques at our disposal to optimise your campaign and maximise returns.
24/7 interactive dashboards
We provide access to 24/7 dashboards displaying all your online marketing mediums in one interactive location.
Integrated call tracking & recording
Essential for assessing the calls derived from your online marketing. Call recording helps you assess their quality.
Landing page analysis & tailored advice
We will review your website and provide recommendations on ways to improve your conversion rate.
Dedicated campaign manager
You'll receive a dedicated local campaign manager you can contact directly via phone or email.
What is Facebook advertising?
Facebook ‘advertising’ is different from running a Facebook ‘page’. With Facebook advertising, you can have an ‘image and text’ (or even a video) ad appear in people’s Facebook & Instagram news feed, stories & more. The ads can click through to your website, Facebook page or a lead form.
Facebook collects a lot of data from over two billion active monthly users. It also invests in data-sets and research from third-party providers. So there are many different audience filtering options to hone-in on your target market. This ensures only potential customers see your ads!
There are a range of ad formats including photo ads, video, carousel ads (show multiple images in a single advert), slideshows and collections (ideal for retailers to showcase products). Businesses of all kinds can use Facebook to be discovered, provide information, capture attention, show off products, collect leads and boost sales.
The ads can appear on all devices (computers, tablets and smartphones).
With over 65% of the Australian population on Facebook (as at Jan 2017), Facebook advertising is a powerful way to get in front of your target market (in your service area!), capture their attention and get results.
Why partner with JD Stride?
We’re a Melbourne Google Partner and offer over 20 years of online marketing experience. We can advise on your overall digital strategy – including website, landing pages, and marketing mediums.
All our account managers are Google Ads Search certified.
All our Meta (Facebook/Instagram) account managers have completed a Meta certification.
- A local dedicated account manager
- Integrated call tracking and call recording
- 24/7 interactive dashboards
- Comprehensive reporting & conversion tracking
- 100% results focussed
Our team members undertake regular training to stay abreast of changes to the advertising platforms, management techniques and ad formats.
We’re passionate about what we do and we’re absolutely dedicated to helping our clients grow their businesses.
Ensure your advertising is profitable. Talk to a digital marketing specialist today.
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