Solomons Flooring Facebook Ads Program
Boost your sales with targeted social advertising.
Facebook Advertising is one of the most targeted forms of advertising available today.
Facebook collects a lot of data from over two billion active monthly users and one in two Australians browse Facebook EVERYDAY!!
It also invests in data-sets and research from third-party providers. So there are many different audience filtering options to ensure only potential customers IN YOUR AREA see your ads!
Facebook advertising is different from running a Facebook page. With Facebook advertising, you can have an ‘image and text’ (or even a video) ad appear in people’s Facebook & Instagram news feeds as well as on websites of Facebook marketing partners.
The Solomons Flooring Facebook Ads program includes a variety of ad formats including photo ads, video, carousel ads (show multiple images in a single advert), slideshows and collections (ideal to showcase flooring or blind options).
Importantly, Facebook retargeting is included in the program. This is where we display an ad on Facebook to people who were previously on your store page on the Solomons Flooring site. This keeps your store at the forefront of their minds during their purchase decision.
Facebook & Instagram advertising management includes:
Managed by digital marketing specialists
Your campaign will be managed by Blueprint certified marketing specialists to maximise returns.
Analysing your business
Before we get to work, we will analyse your business and discuss your online advertising goals.
No long term lock-in contracts
The onus is on us to ensure your campaign generates sales! You can leave at any time.
Audience selection
Expert advice on and selection of the target audience for your campaign.
Regular reporting of results
We send regular detailed reports via email (monthly or weekly - depending on your budget).
Advertising creative
Planning, custom design and copywriting of advertisements for your campaign.
Conversion tracking
We will track what you consider 'a success' e.g. online order, form enquiry, pdf download or phone call.
Advertising optimisation
We have a number of tools and techniques at our disposal to optimise your campaign and maximise returns.
24/7 interactive dashboards
We provide access to 24/7 dashboards displaying all your online marketing mediums in one interactive location.
Integrated call tracking & recording
Essential for assessing the calls derived from your online marketing. Call recording helps you assess their quality.
Landing page analysis & tailored advice
We will review your website and provide recommendations on ways to improve your conversion rate.
Dedicated campaign manager
You'll receive a dedicated local campaign manager you can contact directly via phone or email.
What is Facebook advertising?
Facebook ‘advertising’ is different from running a Facebook ‘page’. With Facebook advertising, you can have an ‘image and text’ (or even a video) ad appear in people’s Facebook & Instagram news feed, stories & more. The ads can click through to your website, Facebook page or a lead form.
Facebook collects a lot of data from over two billion active monthly users. It also invests in data-sets and research from third-party providers. So there are many different audience filtering options to hone-in on your target market. This ensures only potential customers see your ads!
There are a range of ad formats including photo ads, video, carousel ads (show multiple images in a single advert), slideshows and collections (ideal for retailers to showcase products). Businesses of all kinds can use Facebook to be discovered, provide information, capture attention, show off products, collect leads and boost sales.
The ads can appear on all devices (computers, tablets and smartphones).
With over 65% of the Australian population on Facebook (as at Jan 2017), Facebook advertising is a powerful way to get in front of your target market (in your service area!), capture their attention and get results.
Solomons Flooring Facebook Ads Program Fees
Monthly Management & Reporting: From $165 incl. GST
Monthly Click Budget: Your choice!
includes:
- Consultation to discuss custom campaign strategy for your store.
- Facebook campaign set-up with 3 custom ads with custom Facebook page and destination URLs.
- Custom audience targeting by postcode.
- Set-up of Facebook retargeting to advertise to previous visitors to your store page.
- Set-up of conversion tracking and addition of tracking code to the store page.
- Configuring online reporting panel & pdf reports.
- Configuring Google Analytics.
- Includes creation of new custom ad set for your store EACH QUARTER.
- Recommended for budgets up to $500.
- Campaign management including monitoring ad performance to prioritise best performing ads.
- Includes monthly reporting via email.
- Access to 24/7 online reporting dashboard.
- Includes phone call tracking with call recording (and captures caller number).
- Includes creation of new custom ad set for your store EVERY TWO MONTHS.
- Recommended for budgets $501 - $1000.
- Campaign management including monitoring ad performance to prioritise best performing ads.
- Includes monthly reporting via email.
- Access to 24/7 online reporting dashboard.
- Includes phone call tracking with call recording (and captures caller number).
- Includes creation of new custom ad set for your store every month.
- Recommended for budgets over $1000.
- Campaign management including monitoring ad performance to prioritise best performing ads.
- Includes monthly reporting via email.
- Access to 24/7 online reporting dashboard.
- Includes phone call tracking with call recording (and captures caller number).
Why partner with JD Stride?
We’re a Google Premier Partner and offer over 20 years of online marketing experience. We can advise on your overall digital strategy – including website, landing pages, and marketing mediums.
All our account managers are Google Ads Search certified.
All our Facebook account managers are Facebook Blueprint certified.
- A local dedicated account manager
- Integrated call tracking and call recording
- 24/7 interactive dashboards
- Comprehensive reporting & conversion tracking
- 100% results focussed
Our team members undertake regular training to stay abreast of changes to the advertising platforms, management techniques and ad formats.
We’re passionate about what we do and we’re absolutely dedicated to helping our clients grow their businesses.